This is the one sort of crystallizing moment for me in building our business plan - film is dependent on its transactional value in order to succeed, thrive, to compel, to challenge.” “Moonlight” It’s an all-you-can-eat buffet, you can dip in and out, and if don’t like, you move on. “The transactional value for film is diminished. “I don’t think that the same success and or the end result would have happened with the Netflix release,” he said. One element that helped Quinn prevail was all of those filmmakers wanted to be seen in the theater. “My biggest competitor this year for almost all the movies that we’ve done turns out to not be Annapurna, or Fox Searchlight, or A24, which I thought would be the case,” he said. “We would have approached the marketing on ‘Patti Cakes’ for only that audience.” Showdowns With NetflixĪt Sundance 2017, Netflix reportedly made a $6 million offer for NEON’s summer box-office success, “Ingrid Goes West,” and also made a competitive bid on “I, Tonya” out of TIFF for a higher sum than the company that eventually won the film. “I think the movie only works for a very small sect of barely one quadrant, and while it’s a smaller pool, we would’ve owned that pool,” he said. He had some ideas about why the movie’s release didn’t go so well. I essentially asked the team, ‘Let’s all vote,’ and the team said, ‘Let’s do it.’ I’m very happy we didn’t get the movie.” “So we stuck with it, and through the course of the evening, the bidding got all the way up to $10 million. “They wanted us to make as big a splash as we wanted to,” Quinn said. It was his first major outing with NEON’s main investor at the time, Jackie Chan’s Hong Kong-based SR Media (30West bought out SR Media’s share at the end of the year). “It seemed to fit who we wanted to be.” “Patti Cakes” ![]() “I felt that the movie could launch this company,” he said. The movie proved to be a box-office disaster, pulling in about $1.5 million worldwide.Īt Sundance 2017, Quinn said, he was confident that “Patti Cakes” was perfect for NEON. The company lost to Fox Searchlight, which bid $12 million NEON would only go as high as $10 million. NEON was one of the fiercest bidders on would-be hip-hop crowdpleaser “Patti Cakes” following its Sundance premiere. “Citizenfour” Learning From “Patti Cakes”
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